BUSM 2024 Incubator 2: Start-up Essentials
Credit Points 10
Legacy Code 301206
Coordinator Anton Bogdanovych Opens in new window
Description This subject prepares students to run a lean startup. Lean Start-up techniques are designed to test a business concept, or a hypothesis to create fast-growing businesses. Students learn that the chances of success improve when following the principles of failing fast, customer feedback and continuous learning. Through practical activities students analyse the legal and ethical dilemmas that apply to a start-up (or any) organisation. Upon successful completion of this subject, students would have developed a thorough understanding of developing a startup business using lean startup method, local and international legal and ethical landscape within which modern start-up businesses operate.
School Computer, Data & Math Sciences
Discipline Business Management
Student Contribution Band HECS Band 4 10cp
Check your fees via the Fees page.
Level Undergraduate Level 2 subject
Equivalent Subjects BUSM 2023 - Incubator 2 Legal and Ethical Setting of Entrepreneurship
Learning Outcomes
On successful completion of this subject, students should be able to:
1. Develop a hypothesis for a startup business.
2. Apply a business model for a startup business using lean start-up tools.
3. Prepare a business plan for a startup business.
4. Experiment with rapid prototyping to validate with customers.
5. Apply communication and collaboration skills to complete tasks in a timely and ethical manner.
Subject Content
- Entrepreneurial mindset & lean startup method
- Lean Canvas
- Business Plan Development
- Hypothesis-based approach to ideation
- Rapid Prototyping
- Intellectual Property (IP) Strategy
- Ethical Business Strategy
Special Requirements
Essential equipment
Laptop
Assessment
The following table summarises the standard assessment tasks for this subject. Please note this is a guide only. Assessment tasks are regularly updated, where there is a difference your Learning Guide takes precedence.
Type | Length | Percent | Threshold | Individual/Group Task | Mandatory |
---|---|---|---|---|---|
Case Study | 800 words | 30 | N | Individual | N |
Case Study | Option 1: 1500 words OR Option 2: 7 minutes self-reflection video | 40 | N | Individual | N |
Presentation | 10 minutes | 30 | N | Group | N |
Teaching Periods
Spring (2024)
Parramatta City - Macquarie St
Hybrid
Subject Contact Anton Bogdanovych Opens in new window
View timetable Opens in new window
Spring (2025)
Parramatta City - Macquarie St
Hybrid
Subject Contact Anton Bogdanovych Opens in new window