Ideate. Strategise. Innovate., Minor (0336)

  • Western Sydney University Minor Code: 0336

Available to students in other Western Sydney University Programs:  Yes.  Check that your program has the available credit points required to complete the subjects in this field of study. Any requisite requirements must also be met. Consult your Program Advisor for further advice.

How can you turn your creative play or side-hustle into a business? How can your community, board or organisation ideate, strategise and innovate for better, more creative outcomes and impact? This trans-disciplinary minor offers any WSU student an opportunity to expand their creative practice for existing and emerging industry contexts. Learn to ideate and co-design creative solutions and apply human centred design and creative practice, in the contexts of citizenship, stakeholders, environmental and intercultural competencies. Explore the roles of strategy in developing your professional identity and networks, including through a work placement experience. Develop the strategic mindset, skills and tools to succeed in new economic and social modes of uncertainty and complexity; and design and implement holistic and strategic problem solving and communications. Get to grips with innovation by working across sectors from community to research environments and by designing creative solutions for emerging entrepreneurship opportunities. Understand key tools such as project management, design innovation and innovative and emerging business models, and work in a start-up space.

This minor is a Challenge Minor, which is an innovative transdisciplinary minor co-created with students as partners. With a Challenge Minor, your learning reaches beyond your discipline, giving you the chance to amplify your learning in new directions. For more information, visit the Challenge Minor website.


Campus Mode Advice
Parramatta Hassall Street Campus Internal
Parramatta South Campus Internal
Launch Pad Werrington Internal

Minor Structure

Students must successfully complete 40 credit points from the subjects below and the capstone subject BUSM 2049 Creative and Innovative Thinkers:

Subject Title Credit Points
BUSM 2049Creative and Innovative Thinkers10
Choose 30 credit points from:30
Human Centred Design Research Methods
Citizenship and Community Engagement
Communication Strategies
Incubator 2: Start-up Essentials
Total Credit Points40

Equivalent Subjects 

The subject listed below counts towards completion of this minor for students who passed this subject in 2023 or earlier.  

BUSM 2047 Venture Makers Foundations, replaced by BUSM 2049 Creative and Innovative Thinkers