BUSM 7028 Entrepreneurial Management Capabilities

Credit Points 10

Legacy Code 200850

Coordinator Hugh Pattinson Opens in new window

Description Developing innovation and entrepreneurial capability is essential for small, medium and large businesses. This unit introduces students to practical and applied knowledge supported by theory, concepts, frameworks for understanding and developing innovation and entrepreneurial thought, capability, infrastructure and platforms. Students will be exposed to leadership and approaches to the development of new products, services, processes and business models, with support from Western Sydney University's Launch Pad Technology Business Incubator.

School Business

Student Contribution Band HECS Band 4 10cp

Check your HECS Band contribution amount via the Fees page.

Level Postgraduate Coursework Level 7 subject

Restrictions Students must be enrolled in a postgraduate Business program or be enrolled in the 3698 Master of Information and Communications Technology (Advanced), 3693 Master of Engineering or 3699 Master of Information and Communications Technology.

Learning Outcomes

On successful completion of this subject, students should be able to:
  1. Identify key underlying principles for innovation and entrepreneurship;
  2. Illustrate the importance of innovation and entrepreneurial leadership in an applied enterprise context;
  3. Evaluate contemporary and emerging issues in innovation and entrepreneurship;
  4. Apply contemporary and emerging innovation and entrepreneuship principles and frameworks to evaluation and development of ideas into commercialised products, services and business models.

Subject Content

- innovation and Entrepreneurship theory and frameworks
- entrepreneurial leadership
- Innovation and entrepreneurship for new ventures (start-ups) and spin-offs from existing organisations
- Models and frameworks for ideation and Commercialisation of new products, services, processes and business Models
- contemporary and emerging Issues in innovation and Entrepreneurship

Assessment

The following table summarises the standard assessment tasks for this subject. Please note this is a guide only. Assessment tasks are regularly updated, where there is a difference your Learning Guide takes precedence.

Item Length Percent Threshold Individual/Group Task
Essay 1,000 words 30 N Individual
Feasibility Study 2,000 words 40 N Individual
Business Plan 2,000 words 30 N Group

Prescribed Texts

  • A set of readings and links under the name of �gEntrepreneurial Management Capabilities: Readings and Links�h

Teaching Periods

2022 Quarter 4

Parramatta City - Macquarie St

Evening

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