COMM 1020 Media Cultures and Industries

Credit Points 10

Legacy Code 101926

Coordinator Kalika Doloswala Opens in new window

Description This unit introduces students to the concept of media in terms of how it has changed, how it works and its impact on our lives and society. It builds the necessary foundation for further theoretical and practical study and understanding of the media in future years. Its approach brings practice-based research together with experiential learning and theoretical reflection. At the conclusion of this unit students will be able to demonstrate a fundamental critical understanding of the media. In addition, students will have developed their digital literacy through the creation of digital creative works.

School Humanities & Comm Arts

Student Contribution Band HECS Band 4 10cp

Check your HECS Band contribution amount via the Fees page.

Level Undergraduate Level 1 subject

Equivalent Subjects LGYB 0221 - Approaches to Communication COMM 1002 - Approaches to Communication COMM 1021 - Media Cultures and Industries (WSTC)

Learning Outcomes

On successful completion of this subject, students should be able to:
  1. Explain what media is, using examples and academic ideas.
  2. Make arguments about the impact of media on life.
  3. Demonstrate media literacy through the creation of their own media content.

Subject Content

- content that defines The media, in terms of its historical development/evolution.
- Intellectual arguments about the impact of media on life (in terms, for example, of race, gender and industry).
- Content that develops foundational digital media literacy skills (applications include the production of mobile video, photography and online content).
- content that teaches and demonstrates Critical reflection skills.

Assessment

The following table summarises the standard assessment tasks for this subject. Please note this is a guide only. Assessment tasks are regularly updated, where there is a difference your Learning Guide takes precedence.

Item Length Percent Threshold Individual/Group Task
Quiz 4-8 questions 4 N Individual
Practical: Digital creative work (2 pieces) Equivalent to 1 minute 36 N Individual
Critical review: Reviews of other students’ practical work (2 reviews) 250 words each (500 words) 20 N Individual
Essay 1500 words 40 N Individual

Prescribed Texts

  • Siapera, E. (2012). Understanding New Media. Los Angeles, Calif., London: Sage.

Teaching Periods

2022 Semester 1

Penrith (Kingswood)

Day

Subject Contact Kalika Doloswala Opens in new window

Attendance Requirements 80% attendance rate is imposed in all core subjects’ due to the nature of class activities that are aligned with subject assessments.

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Online

Online

Subject Contact Kalika Doloswala Opens in new window

Attendance Requirements 80% attendance rate is imposed in all core subjects’ due to the nature of class activities that are aligned with subject assessments.

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Parramatta - Victoria Rd

Day

Subject Contact Kalika Doloswala Opens in new window

Attendance Requirements 80% attendance rate is imposed in all core subjects’ due to the nature of class activities that are aligned with subject assessments.

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2022 Trimester 3

Sydney City

Day

Subject Contact Mingming Diao Opens in new window

Attendance Requirements 80% attendance rate is imposed in all core subjects’ due to the nature of class activities that are aligned with subject assessments.

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