Bachelor of Communication (1696)
- Approved Abbreviation: BComm
- Western Sydney University Program Code: 1696
- AQF Level: 7
CRICOS Code: 074452D
This program applies to students who commenced in 2017 or later.
Students should follow the program structure for the session start date relevant to the year they commenced.
Commencement Year 2014 and 2016 - 1696.3 Bachelor of Communication
Commencement Year 2013 and 2014 - 1696.2 Bachelor of Communication
Commencement Year 2012 - 1696.1 Bachelor of Communication
The Bachelor of Communication is designed to develop students’ critical capacity and communication skills. Students will gain a deep understanding of media's influence on the world, grow their professional skills and research abilities, and master legal and ethical storytelling. Majors include Journalism, Advertising or Public Relations, and students can choose from a large selection of sub-majors. The first year of study covers important communication theory and data storytelling, providing an understanding of communication practices, industries and disciplines. Second and third year allows students to focus on their chosen major and sub-major. Learning takes place in the classroom and in the field, with award-winning university teachers with specialised knowledge and expert industry partners. There are also opportunities for students to enhance their skills with internships, industry meet-and-greets and international study and travel.
- Director of Academic Program - Dr Nicole Bridges
Study Mode
Three years full-time or six years part-time.
Program Advice
Prospective students should visit the following websites for general enquiries about this program.
Enquire about this program| Local Admission | International Admission |
Location
Campus | Attendance | Mode | Advice |
---|---|---|---|
Online | Full Time | Online | See above |
Online | Part Time | Online | See above |
Parramatta Campus - Victoria Road | Full Time | Internal | See above |
Parramatta Campus - Victoria Road | Part Time | Internal | See above |
Penrith Campus | Full Time | Internal | See above |
Penrith Campus | Part Time | Internal | See above |
Sydney City Campus | Full Time | Internal | Ming Diao |
Vietnam Campus | Full Time | Internal | Jacki Montgomery |
Vietnam Campus | Part Time | Internal | Jacki Montgomery |
Accreditation
The Bachelor of Communication is accredited by professional organisations including the Public Relations Institute of Australia (PRIA) and the Media Federation of Australia (MFA).
Work Integrated Learning
Western Sydney University seeks to enhance student learning experiences by enabling students to engage in the culture, expectations and practices of their profession or discipline. This program includes a placement or other community-based unpaid practical experience.
There is a mandatory work component required for completion of this program. Please contact the Program Advisor listed above for information.
International students should also refer to the link below for more information and a link to the Commonwealth Register of Institutions and Courses for Overseas Students (CRICOS).
Admission
Students are admitted on the basis of their ATAR score.
Students who enter through the University of Economics Ho Chi Minh City (UEH) pathway, the entry criteria into Stage 1 of studies at UEH is an IELTS overall score of 6.5 with a minimum of 6.0 in each subtest and also 26/30 in the Vietnam University Entrants Exam.
Applications from Australian and New Zealand citizens and holders of permanent resident visas may be made via the Universities Admissions Centre (UAC) or directly through the Western Portal. Use the links below to apply via UAC or Western Sydney University. Applications made directly to Western Sydney do not have an application fee.
http://www.uac.edu.au/
https://westernsydney.uac.edu.au/ws/
Applicants who have undertaken studies overseas may have to provide proof of proficiency in English. Local applicants who are applying through the Universities Admissions Centre (UAC) will find details of minimum English proficiency requirements and acceptable proof on the UAC website. Local applicants applying directly to the University should also use the information provided on the UAC website.
International students currently completing an Australian Year 12 in or outside Australia, an International Baccalaureate in Australia or a New Zealand National Certificate of Educational Achievement (NCEA) level 3 must apply via UAC International.
All other International applicants must apply directly to the University via the International Office.
International students applying to the University through the International Office can find details of minimum English proficiency requirements and acceptable proof on their website.
Overseas qualifications must be deemed by the Australian Education International - National Office of Overseas Skills Recognition (AEI-NOOSR) to be equivalent to Australian qualifications in order to be considered by UAC and Western Sydney University.
Program Structure
The Bachelor of Communication is a three year degree. The program has four major sequences in Advertising, Journalism, Public Relations and Media Arts Production, from which students select one at the end of their first year. Each of the major sequences is also available as a minor.
Majors
Penrith and Parramatta On-campus students must select from one of the following four majors
Sydney City On-campus students and Online students must select from one of the following three majors
Please note the following subjects in these majors are not offered online until further notice: COMM 3014 Digital Communication, COMM 3015 Digital Journalism Production and COMM 3025 News Teams. Students will be able to enrol in the on-campus offering of these subjects. Please contact enquiriesHCA@westernsydney.edu.au for further options.
Minors
Penrith and Parramatta On-campus students may also elect to take a minor in one of the four major sequences
Note: Please plan enrolment in minor subjects carefully - subjects at Level 2 and Level 3 may have pre-requisites. Students should consult their Academic Program Advisors if they require further information.
Sydney City On-campus students and Online students may also elect to take a minor in one of the three available major sequences
Please note the following subjects in these majors are not offered online until further notice: COMM 3014 Digital Communication, COMM 3015 Digital Journalism Production and COMM 3025 News Teams. Students will be able to enrol in the on-campus offering of these subjects. Please contact enquiriesHCA@westernsydney.edu.au for further options.
Inherent Requirements
The following minors have inherent requirements that must be met in order to complete the minor: Arabic, Chinese and Japanese. Make sure you read and understand the requirements for these majors and minors online.
Replaced Majors and Minors
The majors and minors listed below count towards completion of this Program for students who began studying these majors and minors prior to the years indicated below.
M1094 Media Arts Production, Major, replaced by Screen Media, Major in 2021 (listed above).
SM1113 Media Arts Production, Minor, replaced by Screen Media, Minor in 2021 (listed above).
SM1070 Cultural and Social Analysis, Minor, replaced by Culture and Society, Minor in 2020 (listed above).
SM1072 History and Political Thought, Minor, replaced by History and Political Thought, Minor in 2020 (listed above).
SM1120 International English, Minor, replaced by SM1132 International English, Minor in 2018.
SM1132 International English, Minor, replacedy by International English, Minor in 2020 (listed above).
Recommended Sequence
Qualification for this award requires the successful completion of 240 credit points as per the recommended sequence.
Click here for the recommended sequence at Sydney City Campus.
Parramatta Campus and Online Students, full-time start-year intake
Year 1 | ||
---|---|---|
Autumn session | Credit Points | |
COMM 1032 | Writing Ecologies | 10 |
COMM 1020 | Media Cultures and Industries | 10 |
COMM 1018 | Introduction to Journalism | 10 |
MKTG 1009 | Public Relations Theory and Practice | 10 |
Credit Points | 40 | |
Spring session | ||
INFO 1004 | Data Analysis and Storytelling | 10 |
COMM 1012 | Data, Mediation, Power | 10 |
MKTG 1001 | Advertising: An Introduction | 10 |
COMM 1039 | Introduction to Screen Media | 10 |
Credit Points | 40 | |
Year 2 | ||
Autumn session | ||
COMM 2024 | Media Law and Ethics | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Pitch: Podcasting Essentials | ||
Credit Points | 40 | |
Spring session | ||
COMM 2032 | Professional Writing and Editing | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Communicating for Sustainability | ||
Credit Points | 40 | |
Year 3 | ||
Autumn session | ||
COMM 3008 | Communication Research Project | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Spring session | ||
COMM 3022 | Media Memory | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Total Credit Points | 240 |
Parramatta Campus and Online Students, full-time mid-year intake
Year 1 | ||
---|---|---|
Spring session | Credit Points | |
INFO 1004 | Data Analysis and Storytelling | 10 |
COMM 1012 | Data, Mediation, Power | 10 |
MKTG 1001 | Advertising: An Introduction | 10 |
COMM 1039 | Introduction to Screen Media | 10 |
Credit Points | 40 | |
Autumn session | ||
COMM 1032 | Writing Ecologies | 10 |
COMM 1020 | Media Cultures and Industries | 10 |
COMM 1018 | Introduction to Journalism | 10 |
MKTG 1009 | Public Relations Theory and Practice | 10 |
Credit Points | 40 | |
Year 2 | ||
Spring session | ||
COMM 2032 | Professional Writing and Editing | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Communicating for Sustainability | ||
Credit Points | 40 | |
Autumn session | ||
COMM 2024 | Media Law and Ethics | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Pitch: Podcasting Essentials | ||
Credit Points | 40 | |
Year 3 | ||
Spring session | ||
COMM 3022 | Media Memory | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Autumn session | ||
COMM 3008 | Communication Research Project | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Total Credit Points | 240 |
Penrith Campus, full-time start-year intake
Year 1 | ||
---|---|---|
Autumn session | Credit Points | |
COMM 1032 | Writing Ecologies | 10 |
COMM 1039 | Introduction to Screen Media | 10 |
MKTG 1001 | Advertising: An Introduction | 10 |
COMM 1020 | Media Cultures and Industries | 10 |
Credit Points | 40 | |
Spring session | ||
COMM 1012 | Data, Mediation, Power | 10 |
MKTG 1009 | Public Relations Theory and Practice | 10 |
COMM 1018 | Introduction to Journalism | 10 |
INFO 1004 | Data Analysis and Storytelling | 10 |
Credit Points | 40 | |
Year 2 | ||
Autumn session | ||
COMM 2024 | Media Law and Ethics | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Pitch: Podcasting Essentials | ||
Credit Points | 40 | |
Spring session | ||
COMM 2032 | Professional Writing and Editing | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
Communicating for Sustainability | ||
Credit Points | 40 | |
Year 3 | ||
Autumn session | ||
COMM 3008 | Communication Research Project | 10 |
Select two subjects from a selected major | 20 | |
Select one elective | 10 | |
Credit Points | 40 | |
Spring session | ||
COMM 3022 | Media Memory | 10 |
Select two subjects from a selected major | 20 | |
Select one elective which may include the following: | 10 | |
COMM 3046 | Personal Branding Strategies: Build and Manage Your Career Profile | 10 |
Credit Points | 50 | |
Total Credit Points | 250 |
Penrith Campus, full-time mid-year intake
Year 1 | ||
---|---|---|
Spring session | Credit Points | |
COMM 1012 | Data, Mediation, Power | 10 |
MKTG 1009 | Public Relations Theory and Practice | 10 |
COMM 1018 | Introduction to Journalism | 10 |
INFO 1004 | Data Analysis and Storytelling | 10 |
Credit Points | 40 | |
Autumn session | ||
COMM 1032 | Writing Ecologies | 10 |
COMM 1039 | Introduction to Screen Media | 10 |
MKTG 1001 | Advertising: An Introduction | 10 |
COMM 1020 | Media Cultures and Industries | 10 |
Credit Points | 40 | |
Year 2 | ||
Spring session | ||
COMM 2032 | Professional Writing and Editing | 10 |
Two units from a selected major | 20 | |
And one elective which may include | 10 | |
Communicating for Sustainability | ||
Credit Points | 40 | |
Autumn session | ||
COMM 2024 | Media Law and Ethics | 10 |
Two units from a selected major | 20 | |
And one elective which may include | 10 | |
Pitch: Podcasting Essentials | ||
Credit Points | 40 | |
Year 3 | ||
Spring session | ||
COMM 3022 | Media Memory | 10 |
Two units from a selected major | 20 | |
And one elective which may include | 10 | |
COMM 3046 | Personal Branding Strategies: Build and Manage Your Career Profile | 10 |
Credit Points | 50 | |
Autumn session | ||
COMM 3008 | Communication Research Project | 10 |
Two units from a selected major | 20 | |
And one elective | 10 | |
Credit Points | 40 | |
Total Credit Points | 250 |
Equivalent Subject
The subject listed below counts towards completion of this program for students who passed this subject in 2020 or earlier.
COMM 1015 - Foundations of Media Arts and Production, replaced by COMM 1039 Introduction to Screen Media.
The subject listed below counts towards completion of this program for students who passed this subject in 2022 or earlier.
DESN 1018 - Visual Storytelling, replaced by INFO 1004 Data Analysis and Storytelling
Elective Spaces
Students have the option to take electives in Design (Visual Communication) and Music subject to successful completion of any required pre-requisite subjects.
Elective subjects may also be used toward obtaining an additional approved minor from the Bachelor of Arts (40 credit points).
Arabic, Minor
Chinese, Minor
Creative Writing, Minor
Culture and Society, Minor
Digital Cultures, Minor
English, Minor
History and Political Thought, Minor
Indigenous Australian Studies, Minor
International English, Minor
International Relations and Asian Studies, Minor
Islamic Studies, Minor
Japanese, Minor
Linguistics, Minor
Musicology, Minor
Music Performance Studies, Minor
Philosophy, Minor
Psychological Studies, Minor
Minor elective spaces
Elective subjects may be used toward obtaining an additional approved minor (40 credit points). Western Sydney University offers minors in a range of areas including Sustainability and Indigenous Studies.
Global Sustainability Minor
Indigenous Australian Studies Minor
Western Sydney University also offers the following innovative transdisciplinary minors which we encourage those students who have elective space to consider.
Equitable Technologies
Urban Evolution
Migration and Global Change
Personal Innovation
Innovating, Creating and Problem Solving
Eco-Socially Conscious Design and Manufacturing
Water for Life
Climate Justice
Global Workplaces
Innovating For Humans
Creative Living for Cultural Wellbeing
Ideate.Strategise.Innovate.
Humanising Data
Students can apply for an elective minor via MySR.
Program Structure
The Bachelor of Communication is a three year degree. The program has four major sequences in Advertising, Journalism, Public Relations and Screen Media from which students select one at the end of their first year and each of the major sequences is also available as a minor.
Majors
Penrith and Parramatta on site students must select from one of the following majors.
Sydney City on site students and Online students must select from one of the following three majors
Elective subjects
Students may select their electives from any program offered by the university, provided any requisite requirements are met.
Students may use their elective subjects to complete a minor (40 credit points) from another discipline area, or up to 40 credit points from the wide range of subjects offered by Western Sydney University
Minor elective spaces
Elective subjects may be used toward obtaining an additional approved minor (40 credit points). Western Sydney University offers minors in a range of areas including Sustainability and Indigenous Studies.
Global Sustainability Minor
Indigenous Australian Studies Minor
Western Sydney University also offers the following innovative transdisciplinary minors which we encourage those students who have elective space to consider.
Equitable Technologies
Urban Evolution
Migration and Global Change
Personal Innovation
Innovating, Creating and Problem Solving
Eco-Socially Conscious Design and Manufacturing
Water for Life
Climate Justice
Global Workplaces
Innovating For Humans
Creative Living for Cultural Wellbeing
Ideate.Strategise.Innovate.
Humanising Data
Students can apply for an elective minor via MySR.
Suggested minors
Minors
Penrith and Parramatta on site students may also elect to take a minor in one of the four major sequences
Sydney City on site students and Online students may also elect to take a minor in one of the three available major sequences
Students may also take electives in Design (Visual Communication) and Music subject to successful completion of any required pre-requisite subjects.
Elective subjects may also be used toward obtaining an additional minor from the Bachelor of Arts (40 credit points).
Recommended Sequence
Qualification for this award requires the successful completion of 240 credit points as per the recommended sequence below.
Sydney City Campus and Penrith Campus, full-time start-year intake
Year 1 | ||
---|---|---|
Autumn session | Credit Points | |
COMM 1032 | Writing Ecologies | 10 |
COMM 1039 | Introduction to Screen Media | 10 |
MKTG 1001 | Advertising: An Introduction | 10 |
COMM 1020 | Media Cultures and Industries | 10 |
Credit Points | 40 | |
Spring session | ||
COMM 1012 | Data, Mediation, Power | 10 |
MKTG 1009 | Public Relations Theory and Practice | 10 |
COMM 1018 | Introduction to Journalism | 10 |
INFO 1004 | Data Analysis and Storytelling | 10 |
Credit Points | 40 | |
Year 2 | ||
Autumn session | ||
COMM 2024 | Media Law and Ethics | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Pitch: Podcasting Essentials | ||
Credit Points | 40 | |
Spring session | ||
COMM 2032 | Professional Writing and Editing | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Communicating for Sustainability | ||
Credit Points | 40 | |
Year 3 | ||
Autumn session | ||
COMM 3008 | Communication Research Project | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective | 10 | |
Credit Points | 40 | |
Spring session | ||
COMM 3022 | Media Memory | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Total Credit Points | 240 |
Penrith Campus, full-time mid-year intake
Year 1 | ||
---|---|---|
Spring session | Credit Points | |
COMM 1012 | Data, Mediation, Power | 10 |
MKTG 1009 | Public Relations Theory and Practice | 10 |
COMM 1018 | Introduction to Journalism | 10 |
INFO 1004 | Data Analysis and Storytelling | 10 |
Credit Points | 40 | |
Autumn session | ||
COMM 1032 | Writing Ecologies | 10 |
COMM 1039 | Introduction to Screen Media | 10 |
MKTG 1001 | Advertising: An Introduction | 10 |
COMM 1020 | Media Cultures and Industries | 10 |
Credit Points | 40 | |
Year 2 | ||
Spring session | ||
COMM 2032 | Professional Writing and Editing | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Communicating for Sustainability | ||
Credit Points | 40 | |
Autumn session | ||
COMM 2024 | Media Law and Ethics | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Pitch: Podcasting Essentials | ||
Credit Points | 40 | |
Year 3 | ||
Spring session | ||
COMM 3022 | Media Memory | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Autumn session | ||
COMM 3008 | Communication Research Project | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective | 10 | |
Credit Points | 40 | |
Total Credit Points | 240 |
Parramatta Campus and Online students, full-time start-year intake
Year 1 | ||
---|---|---|
Autumn session | Credit Points | |
COMM 1032 | Writing Ecologies | 10 |
COMM 1020 | Media Cultures and Industries | 10 |
COMM 1018 | Introduction to Journalism | 10 |
MKTG 1009 | Public Relations Theory and Practice | 10 |
Credit Points | 40 | |
Spring session | ||
INFO 1004 | Data Analysis and Storytelling | 10 |
COMM 1012 | Data, Mediation, Power | 10 |
MKTG 1001 | Advertising: An Introduction | 10 |
COMM 1039 | Introduction to Screen Media | 10 |
Credit Points | 40 | |
Year 2 | ||
Autumn session | ||
COMM 2024 | Media Law and Ethics | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Pitch: Podcasting Essentials | ||
Credit Points | 40 | |
Spring session | ||
COMM 2032 | Professional Writing and Editing | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Communicating for Sustainability | ||
Credit Points | 40 | |
Year 3 | ||
Autumn session | ||
COMM 3008 | Communication Research Project | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Spring session | ||
COMM 3022 | Media Memory | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Total Credit Points | 240 |
Parramatta Campus and Online students, full-time mid-year intake
Year 1 | ||
---|---|---|
Spring session | Credit Points | |
INFO 1004 | Data Analysis and Storytelling | 10 |
COMM 1012 | Data, Mediation, Power | 10 |
MKTG 1001 | Advertising: An Introduction | 10 |
COMM 1039 | Introduction to Screen Media | 10 |
Credit Points | 40 | |
Autumn session | ||
COMM 1032 | Writing Ecologies | 10 |
COMM 1020 | Media Cultures and Industries | 10 |
COMM 1018 | Introduction to Journalism | 10 |
MKTG 1009 | Public Relations Theory and Practice | 10 |
Credit Points | 40 | |
Year 2 | ||
Spring session | ||
COMM 2032 | Professional Writing and Editing | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Communicating for Sustainability | ||
Credit Points | 40 | |
Autumn session | ||
COMM 2024 | Media Law and Ethics | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Pitch: Podcasting Essentials | ||
Credit Points | 40 | |
Year 3 | ||
Spring session | ||
COMM 3022 | Media Memory | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Autumn session | ||
COMM 3008 | Communication Research Project | 10 |
Select two subjects from a chosen major | 20 | |
Select one elective which may include: | 10 | |
Personal Branding Strategies: Build and Manage Your Career Profile | ||
Credit Points | 40 | |
Total Credit Points | 240 |
Vietnam Campus, start-year intake
Students commence in year 2 with 80 credit points from approved pathway
Year 2 | ||
---|---|---|
Trimester 1 | Credit Points | |
COMM 1032 | Writing Ecologies | 10 |
COMM 1020 | Media Cultures and Industries | 10 |
MKTG 1001 | Advertising: An Introduction | 10 |
Credit Points | 30 | |
Trimester 2 | ||
COMM 1012 | Data, Mediation, Power | 10 |
COMM 2024 | Media Law and Ethics | 10 |
COMM 2011 | Communication Strategies | 10 |
Credit Points | 30 | |
Trimester 3 | ||
COMM 2032 | Professional Writing and Editing | 10 |
DESN 1018 | Visual Storytelling | 10 |
MKTG 1009 | Public Relations Theory and Practice | 10 |
MKTG 2001 | Advertising: Creative | 10 |
Credit Points | 40 | |
Year 3 | ||
Trimester 1 | ||
COMM 2006 | Advertising: Media | 10 |
COMM 2001 | Account and Client Management | 10 |
COMM 3022 | Media Memory | 10 |
Credit Points | 30 | |
Trimester 2 | ||
COMM 3014 | Digital Communication | 20 |
COMM 3045 | Advertising: Campaigns | 10 |
Credit Points | 30 | |
Total Credit Points | 160 |
Equivalent Subject
The subject listed below counts towards completion of this program for students who passed this subject in 2020 or earlier.
COMM 1015 - Foundations of Media Arts and Production, replaced by COMM 1039 Introduction to Screen Media.
The subject listed below counts towards completion of this program for students who passed this subject in 2022 or earlier.
DESN 1018 - Visual Storytelling, replaced by INFO 1004 Data Analysis and Storytelling