DESN 1012 Image Design (WSTC)
Credit Points 10
Legacy Code 700196
Coordinator Ben Fletcher Opens in new window
Description This unit introduces students to the use of signification and metaphor in the visual communication of verbal and written concepts. The process of creating and evaluating images is explored through the principles of visual organisation and the experience of image making through photographic and illustrative methods, techniques and mediums.
School Humanities & Comm Arts
Discipline Graphic Design Studies
Student Contribution Band HECS Band 2 10cp
Check your HECS Band contribution amount via the Fees page.
Level Undergraduate Level 1 subject
Co-requisite(s) Students enrolled in the combined DiplomaBachelor courses listed below must pass all College Preparatory units listed in the course structure before progressing to the Year Two units
Equivalent Subjects DESN 1011 - Image Design DESN 1013 - Image Design Illustration DESN 1015 - Introduction to Photomedia
Restrictions Students must be enrolled at Western Sydney University, The College. Students enrolled in extended diplomas must pass 40 credit points from the preparatory subjects listed in the program structure prior to enrolling in this University level subject.
Learning Outcomes
- Identify and utilise the elements of design and compositional strategies used in the design of an image.
- Create images that interpret verbal language and written concepts.
- Analyse and interpret signs and signifiers used in visual communication and apply these principles to the construction of images.
- Implement the use of visual metaphor and symbolism for image based practices.
- Employ a range of image production methods.
- Utilise appropriate methods of image organisation and manipulation.
Subject Content
Explore the relationship between visual and verbal language.
The impact of photographic and illustrative media on the reading of a designed image.
The potential of style, technique and media to communicate and evoke a range of image reading experiences.
The process of creating and evaluating photographic and illustrative images.
Appropriate research methodology skills.
Lynda.com tutorials as specified.
Development of visual literacy skills for the effective analysis of image design.
Explore the relationship between visual and verbal language.
The impact of photographic and illustrative media on the reading of a designed image.
The potential of style, technique and media to communicate and evoke a range of image reading experiences.
The process of creating and evaluating photographic and illustrative images.
Appropriate research methodology skills.
Lynda.com tutorials as specified.
Assessment
The following table summarises the standard assessment tasks for this subject. Please note this is a guide only. Assessment tasks are regularly updated, where there is a difference your Learning Guide takes precedence.
| Item | Length | Percent | Threshold | Individual/Group Task |
|---|---|---|---|---|
| Portfolio | Photographic design work - length/duration not applicable | 50 | N | Individual |
| Portfolio | Illustrative design work with 300 word written analysis | 50 | N | Individual |
Teaching Periods
Term 2
Nirimba Education Precinct
Day
Subject Contact Ben Fletcher Opens in new window
View timetable Opens in new window
Term 3
Nirimba Education Precinct
Day
Subject Contact Ben Fletcher Opens in new window