COMM 1020 Media Cultures and Industries
Credit Points 10
Legacy Code 101926
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Description This unit introduces students to the concept of media in terms of how it has changed, how it works and its impact on our lives and society. It builds the necessary foundation for further theoretical and practical study and understanding of the media in future years. Its approach brings practice-based research together with experiential learning and theoretical reflection. At the conclusion of this unit students will be able to demonstrate a fundamental critical understanding of the media. In addition, students will have developed their digital literacy through the creation of digital creative works.
School Humanities & Comm Arts
Discipline Communication And Media Studies
Student Contribution Band HECS Band 4 10cp
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Level Undergraduate Level 1 subject
Equivalent Subjects LGYB 0221 - Approaches to Communication COMM 1002 - Approaches to Communication COMM 1021 - Media Cultures and Industries (WSTC)
Learning Outcomes
- Explain what media is, using examples and academic ideas.
- Make arguments about the impact of media on life.
- Demonstrate media literacy through the creation of their own media content.
Subject Content
- Intellectual arguments about the impact of media on life (in terms, for example, of race, gender and industry).
- Content that develops foundational digital media literacy skills (applications include the production of mobile video, photography and online content).
- content that teaches and demonstrates Critical reflection skills.
Assessment
The following table summarises the standard assessment tasks for this subject. Please note this is a guide only. Assessment tasks are regularly updated, where there is a difference your Learning Guide takes precedence.
Item | Length | Percent | Threshold | Individual/Group Task |
---|---|---|---|---|
Quiz | 4-8 questions | 4 | N | Individual |
Practical | Equivalent to 1 minute | 36 | N | Individual |
Peer Review | 250 words each (500 words) | 20 | N | Individual |
Essay | 1500 words | 40 | N | Individual |
Prescribed Texts
- Siapera, E. (2012). Understanding New Media. Los Angeles, Calif., London: Sage.
Teaching Periods
Autumn
Penrith (Kingswood)
Day
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Online
Online
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Parramatta - Victoria Rd
Day
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Sydney City Campus - Term 2
Sydney City
Day
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UEH-Session 2
Vietnam
Day
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