Credit Points 10

Legacy Code 200841

Coordinator Mahesh Enjeti Opens in new window

Description This unit critically examines strategic management processes in various business, industry and economic contexts. Students actively participate in experiential learning focussing on strategic leadership, visioning, situation analysis, objective setting and evaluation. Students apply current strategy models and theories to solving industry-specific problems and scenarios. The teaching methods are application-oriented using a variety of engaging technologies and media which simulate real-world strategic problem-solving.

School Business

Discipline Business Management

Student Contribution Band HECS Band 4 10cp

Level Postgraduate Coursework Level 7 subject

Restrictions

Students must be enrolled in a postgraduate Business or Information and Communications Technology program or be enrolled in program 3748 Master of Information Governance, 3772 Graduate Diploma in Protected Cropping or 3773 Graduate Certificate in Protected Cropping

Learning Outcomes

On successful completion of this subject, students should be able to:

1. Evaluate the impact of the key elements of strategic leadership, ethics and corporate social responsibility in the formation of strategy;
2. Critically reflect on the strengths and weaknesses of various approaches to the strategic management process;
3. Synthesise theoretical knowledge in undertaking strategic analysis;
4. Create strategies using models and theories of sustainable competitive advantage.

Subject Content

- introduction to theoretical approaches to strategic management processes that contribute to competitive advantage
- strategic thinking and analysis
- strategic formation and The setting of patterns for action
- measures of business performance
- The industry context
- business level strategy
- Network level strategy
- growth strategies in A multi-business context
- Introduction to theoretical approaches to strategic management processes that contribute to competitive advantage
- Strategic thinking and analysis
- Strategic formation and the setting of patterns for action
- Measures of business performance
- The industry context
- Business level strategy
- Network level strategy
- Growth strategies in a multi-business context