COMM 3048 Immersive Screen Technologies
Credit Points 10
Legacy Code 102832
Coordinator Maryella Hatfield Opens in new window
Description New technology developments have facilitated the integration and design of immersive technologies to more fully engage audiences with narratives and brands. In this subject, students will study user engagement and visual effects theory and analyse the application of these theories and business models on innovative commercial and creative industries case studies. Students will be introduced to using immersive cross platform technologies and 360 filming. Students will develop a scoping and design template for their own project concept. The project proposal will outline the rationale, using visual design elements and compositing requirements, to build a multi-layered digital experience for a venue, project or brand.
School Humanities & Comm Arts
Discipline Computer Graphics
Student Contribution Band HECS Band 2 10cp
Check your fees via the Fees page.
Level Undergraduate Level 3 subject
Learning Outcomes
On successful completion of this subject, students should be able to:
- Analyse and evaluate a range of immersive technologies and their uses in business and creative industries
- Explain the rationale for, and the range of, business models evolving in the development of trans media content
- Analyse current user experience and visual design theories applied to case studies
- Interpret and apply pre-production strategies to the conceptualisation and development of techniques to develop an immersive project
- Apply creative scoping and project management to the development of audio and video production projects
- Create and publish media content for online platforms
Subject Content
1. Production design and strategies for audience engagement
2. Immersive Technology tools and formats (immersive, 360, animated, online interactive, transmedia)
3. Case studies of commercial and innovative project design
4. Practice-base workshop in 360 filming and basic compositing
5. Reflecting on practice and publishing to a personal web portfolio
Assessment
The following table summarises the standard assessment tasks for this subject. Please note this is a guide only. Assessment tasks are regularly updated, where there is a difference your Learning Guide takes precedence.
| Type | Length | Percent | Threshold | Individual/Group Task | Mandatory |
|---|---|---|---|---|---|
| Practical | 3 minutes | 30 | N | Individual | N |
| Applied Project | 1000 words | 40 | N | Group | N |
| Summary | 400 words and quizzes | 20 | N | Individual | N |
| Critical Review | 500 words | 10 | N | Group | N |
Teaching Periods
Spring (2024)
Parramatta - Victoria Rd
On-site
Subject Contact Maryella Hatfield Opens in new window
View timetable Opens in new window
Spring (2025)
Parramatta - Victoria Rd
On-site
Subject Contact Maryella Hatfield Opens in new window